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Office of the President

Communications, Marketing and Public Affairs

International Recruitment Marketing

About International Recruitment Marketing

The international recruitment marketing team supports McMaster’s student recruitment strategy by promoting the University to a global audience of prospective students. Using a wide variety of digital marketing tactics, the team engages students in more than 200 countries worldwide. Working closely with partners in the Registrar’s Office, and Faculty communications and recruitment colleagues, the team excites, enthuses and encourages prospective students to apply for one of McMaster’s many programs.


Future International Website Visit the Future International Website

The Future International website offers a hub of information for international students considering McMaster as their first choice university. 

Student Video Testimonials

The international recruitment marketing team works closely with CMPA’s content team to produce high-quality video content to tell the personal stories and testimonials of McMaster’s international students.

Email Marketing

Engaging prospects and applicants through email marketing is a key tactic that the international recruitment marketing team specializes in.

Creative Development

In order to engage prospective international students through high-quality creative and design work, the international recruitment marketing team guides the production of advertisements, print materials, email design, and much more.